December 23, 2024

2. Wardrobe Malfunction

This scandal didn’t deal directly with the game, but did add to the spectacle. In 2004 at Super Bowl XXXVIII Janet Jackson and Justin Timberlake performed a duet at an MTV produced half-time show. All was well until the finale when Timberlake ripped off Ms. Jackson’s top revealing her bare breast covered by just a nipple-plate – and a new buzzword was born – “wardrobe malfunction”. The world was mortified – why we don’t know given all those ED commercials that aired that year!! Both artists apologized; MTV was banned from producing another show and CBS fined. The winner in all this? Sir Paul McCartney who performed the following year, as he was deemed a wardrobe malfunction free choice.

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