Bartenders (who are basically modern-day psychologists) can tell a lot about a person by what they order. We wondered what this meant for Latino bebidas and the men who drank them. ‘LLERO did some digging to find out what your Latino inspired drink might say about you.
Dos Equis Beer = Mr. Traditional
The man that orders this cerveza has great pride in drinking a Mexican beer and in that country. He takes comfort in familiarity and may not necessarily take risks or venture too far off the beaten path. He may or may not be a starving artist or someone who enjoys a brew after a hard day’s work. The brew itself is a lager originally made by the German-born Mexican brewer Wilhelm Hasse in 1897. The brand was named Siglo XX (“20th century”) to honor the arrival of the new century and was shortly renamed after the symbols, Dos Equis. The label features the face of Moctezuma, the 16th century Aztec ruler. That coupled with the two Xs pays homage to tradition while acknowledging change – unlike our buddy here who stays thirsty for just one beer.
