In this new state of the world musical artists must adapt. That means finding new ways to connect with their audience. A growing trend is virtual live performances. If there were ever an artist that pushes boundaries with his music and its delivery it is J Balvin. His latest “Amarillo” was released recently and shot straight to the top of the Latin charts.
In partnership with Vevo today Balvin drops the official live performance of “Amarillo.” He’s not stopping there. Additional performances of “Azul,” “Negro” and “Rojo” are dropping next week. So for those fortunate enough to gather for their Friday virtual happy hours, bump your heads to this.